This is an iHeart podcast. Guaranteed human. Spending time outdoors, then let's talk about skin cancer. Non-melanoma skin cancers, or NMSCs, including basal cell carcinoma and cutaneous squamous cell carcinoma, are the most common cancers in the U.S. and can become harder to treat if left undetected.
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I want to thank everyone from the fans to the sponsors, especially Geico, not just for supporting AZ, but for showing up where it matters, like the business of women's sports summit. That kind of thing really moves the needle. And now that AZ is starting a new life in Dallas, we don't know what next season is going to bring, but we know that we're all on the same team. And it's been amazing to feel the love and support.
So keep showing up for our girl. Show up for each other. Thanks to Geico and our listeners. Professional wrestling fans, the action continues every week. Watch CNA Thursday Night Impact every week on AMC.
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And we continue with our American stories. It's been multiple decades since a nine-year-old kid. Shared his Coca-Cola with Pittsburgh Steelers star Mean Joe Green in one of the most famous commercials. in American history. Here's Greg Hengler with a story.
The man known as Mean Joe Green was one of the most feared defenders in NFL history. In 13 seasons as defensive tackle with the Pittsburgh Steelers, The 6'4, 275-pound Joe Green was a 10-time Pro Bowler and a 2-time defensive player of the year. He became an NFL icon in a first ballot Hall of Famer. And then there's that name. Don't think that?
Here's teammates Franco Harris and Andy Russell. Mm-hmm. Is there a better name? Then mean Joe Green. I mean, that name just flows.
And I ask kids about that, and I say, mean, and they say, Joe Green. He asked me one time, he said, Andy, why do they call me mean? And I said Because you're mean. Here's Steelers Chairman, Dan Rooney. We're playing in Philadelphia and Philadelphia has the ball and if they can make a first time, the game's over.
They made it. They made the first time. And he went up, took the football, and threw it in the stands. And I said, My father, this guy's special. If he's that intense that he's going to do something like that, We've got a guy that we want.
Some people ask that question, well, does Joe really mean? Yeah, that was the perfect name for him. He hated to lose. That was part of his demeanor. Easier to win.
He's here to beat that guy across from him. And he's not going to be nice about it. But inside the man who was the centerpiece of the steel curtain defense that led the Pittsburgh Steelers to four Super Bowl championships in six years was something unseen by the public eye. Here's Joe Green giving us a peek. When I was a senior in high school, My class.
voted me to be class president. And I declined. I think about that a lot. Um It was basically because I was shy and didn't want to You have to talk in front of the class or the student body. But in 1979, Green's rugged public persona and life changed dramatically after being selected for a television commercial.
By Madison Avenue Creative Wizard. Penny Hockey. We were asked to do an exploratory. That is to take the Coca-Cola brand and see where else it could go in its communications. The guys were sitting there saying, Okay, well, who could we get?
Well, we could get Lynn Swan, Terry Bradshaw, Franco Harris, Ming Joe Green. And I said, Wait, there's a guy called Mean Joe Green. Is he mean? And they said, Yeah. And I said, Well, that's perfect.
We want the most intimidating human being we can find. And boy, did we get it. We wrote about 10 different storylines and the very first one that we came up with was let's take kind of a pathetic little kid who's just awestruck over some kind of superstar football hero. The kid has nothing to offer except he has the Coca-Cola. He gives the superstar the Coca-Cola, the superstar drinks it, Shazam, he's a changed person.
In the commercial, Mean Joe would have a memorable encounter with a trembling nine-year-old named. Tommy O'Kan. My mom and my dad were both in television. As to our future weather, well, we expect the rain to get- My mom was on-air talent. My dad was a director and a producer.
I had started doing commercials probably when I was around five or so.
So by the time we did the co commercial, I had probably done about thirty or forty commercials up to that point. On the first day when we shot the commercial, there was a lot of downtime'cause they were doing a lot of work to the set. And because of that, there wasn't a lot to do.
So of course I had brought a football. and went over to Joe and asked if he'd throw a football around. And he said, sure. He developed a sweet little relationship with Tommy and made Tommy much more comfortable. Giving the line, Joe.
Okay.
Okay.
They were trying to get him to drink the whole Coke. And they had him maybe do that a couple of times and just said the guy was gonna blow up after a while. He went through an awful lot of soda. He drank 16 ounce bottles, equivalent to two and a quarter gallons. Needless to say, but I started to shoot The first thing out of my mouth was a big burp.
Hey kid.
Alright, cut. Talk about absolutely perfect timing. Super Bowl programs, Super Bowl souvenirs, Super Bowl pinnates. The commercial ran on the Super Bowl. And then they won.
And the rest is history. What could be better? Mr. Green? Mr.
Green? Yeah. Want my Coke? It's okay, you can have it.
Okay.
A cork and a snow Makes me feel good Makes me feel nice That's the way it should be I'd like to see the whole world smiling with me Hope the colour has life have a clock and thanks me Joe smile Joe Green was probably the first black male that was cast in an for a national brand. It was the fact that he was black and the little boy was white. It was a shock at that time and people experienced it and really resonated to it. I don't know where that jersey went. I don't know if Joe took it back or who got it.
I do know that That Christmas I got a package and it was a signed Mean Joe Green Jersey. that I uh still have to this day. But Tommy was not the only child whose life would be positively influenced by Joe Greene. Here's Joe's wife, Agnes. I think uh It changed our lives a lot.
It changed Joe's personality a lot. Because so many kids were looking up to him, he decided he really wanted to be a role model for the kids. I think Mean Joe Green should be called sweet Joe Green because he always smiles and he looked sweet and he really nice. He appeared with the Muppets and probably Elmo and was on children's TV shows.
Well, you know, I used to be afraid of my own shadow and then everybody told me that was silly. What are you afraid of?
Well, lots of things. Like the whole offensive line of the Rams jumping on me. We'd be walking around and little old ladies that I know didn't know anything about football would come up to Joe and talk to him. Listen, you're not a mean guy. He's just a big old table.
Doing the Coca-Cola spot did change the image. I enjoyed it. I liked it. It made me. More approachable.
To this day, I'm still rather amazed. I mean, it's the commercial that will not die. Although he was known to the world as Mean Joe, he is known to his grandkids as Papa Joe. Yeah. When we went to North Texas and you saw me interacting with the people and you were surprised.
A little bit. Um, I guess just because we know you as grandpa and then all these people are trying to talk to you and coming up to you.
So it's a little new. The father of three and grandfather of seven credits the Coke ad with keeping him in the spotlight since his retirement in 1981. My Public life, my football life. has been Kept alive. by the commercial.
I think a few people might know me as Mean Joe, but a lot of them know me as The Coca-Cola died. And a terrific job on the production, editing, and scripting by our own Greg Hengler. And what a story. Mean Joe Green, 13 season in the NFL, 10-time Pro Bowler, first ballot Hall of Famer. And as as we heard in that piece, Is there a better name than Mean Joe Green?
In a mere minute, it changed his life as he said, the commercial made me more approachable. Indeed, it did. And it changed his personality. Because as he put it, as his wife said, he wanted to be a role model to those kids. The best thing that ever happened to me and Joe, possibly.
was not only being drafted by the Pittsburgh Steelers. But having a Coke commercial, which, well, helped him reshape his life. The story of me and Joe Green and the Coca-Cola commercial that launched a legend here. and our American stories. Tiff tip and tit tip.
Spending time outdoors, then let's talk about skin cancer. Non-melanoma skin cancers, or NMSCs, including basal cell carcinoma and cutaneous squamous cell carcinoma, are the most common cancers in the U.S. and can become harder to treat if left undetected. That's why sun protection and timely detection matter. Our sponsor, Regeneron, is raising awareness about advanced NMSCs.
Learn more and take the pledge to see a dermatologist annually at let's get real about skincancer.com. Liberty has never been just a word to we Americans. It has guided every one of our endeavors for the past 250 years. And now it takes form in a new way. The 2026 Semi-Quincentennial Coin and Metal Program from the United States Mint.
It celebrates the founding ideals that have long shaped our coinage. Available one year only, this historic collection features new coin designs, limited edition releases, and reissues. Shop new official coins at usmint.gov forward slash semi-q. That's usmint.gov/slash S-E-M-I-Q. Professional wrestling fans, the action continues every week.
Watch CNA Thursday Night Impact every week on AMC. It is like electricity. Electricity flowing through your face. Don't miss the adrenaline, the drama, and the total non-stop action. No one can ever be as fun as this right here!
Don't miss the action of TNA Thursday Night Impact every week on AM Singh. For showtimes and more information, visit TNAWrestling.com. Right. You've watched racing.
Now get behind the wheel. At Kaizen Autosport Racing School at VIR, professional race drivers teach you how to drive faster, safer, and with more confidence on one of America's legendary racetracks. Never driven on track? We'll get you started. Already experienced, we'll take you to the next level.
Ready to race? Earn your competition license and learn real wheel-to-wheel racecraft. Stop watching. Start driving. Go to racevir.com.
That's racevir.com. Love discovering new music before anyone else? Stop being just a listener. Start making the rules and work with your new favorite artist before they even break. The Beam is a free music competition app where real emerging artists compete, you vote, and massive brands step in to fund the next big name.
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This is the Dan Lebetard Show. This is Dan Lebatard, and I've been doing this for more than two decades. Our show is contagious. It's a little bit addictive. It's in the most positive of ways.
It has a good amount of range from smart to silly, and it's got a journalistic backbone. Monday through Friday, I show up and talk about sports, listen to the Dan Lebetard show on the iHeartRadio app, Apple Podcast, or wherever it is that you get your podcasts. It's football season and Vizio mini LED TVs are here to turn your living room into the front row of the stadium. Watch every play come to life in breathtaking realism on a 55-inch or 65-inch mini LED TV. Plus, crank your favorite game day tunes on the iHeartRadio app built right into your Vizio TV.
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Now just 248 and 358. Yeah.